Our Methodology starts with brand positioning and setting short-term and long-term benchmarks to achieve through paid advertising.

Paid Advertising Example:

Tropical Smoothie Cafe (Tuscaloosa,AL)

Goal: Bring Brand Awareness and drive online sales.

Preset: Setup custom images to incentivize the target audience to go through the online ordering platforms.

Setup and Overview: The campaign was set in a college town (Tuscaloosa, AL), so the target audience was a mix of geographical and collegiate crossovers.

After the audience was identified, the campaigns were executed across social media with the intent to capture data for future marketing & accomplishing the online ordering task.

Result: The end result was a huge increase in brand awareness for the online ordering platform and method & also a high volume of conversions throughout the campaign.


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